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BRIEF

A children’s lifestyle and play store, Heyy Bestie encapsulates the playful early 2000’s era with a modern spin. Originally an extension from The Good Party Co., Heyy Bestie sells “at-home” versions of their boujee soft play products such as bouncy castles and ball pits. We brought back pops of retro red and chunky fonts to speak to those young mamas who grew up in that era. Bratz, Lizzie McGuire, CareBears and so on, have influenced the direction for Heyy Bestie to give that nostalgic “best-friends-forever” aesthetic. It’s a bold, friendly and playful brand that will elevate any child’s sleepover or birthday party!

Live website: https://heyybestie.co.nz/

Heyy Bestie

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