In collaboration with Mark Lahood, we developed the "Write Your Narrative" campaign - a message of empowerment, reminding women that their stories are not defined by the words of others or the ones they tell themselves. Stories can be rewritten, and with Women's Refuge you don't need to do it alone.

To further support the cause, we designed two limited-edition shirts, each featuring a hidden message on the sleeve, subtle yet powerful reminders like "I am worthy" for those moments when self-doubt creeps in. Every purchase directly went to Women’s Refuge.

Photo credit: Tammie Pittwood Photography, Ben D'ath Photography | Video: Mark Lahood | Creative and Direction: Idyllic